modules
of video content
days to complete
Master this course in less than 2 weeks!

The most effective way to engage in continuous education is to spend no more than 30 minutes per day on the course. Upon enrollment, you will gradually gain access to the modules, with new ones becoming available every 2 days. By committing 20-30 minutes every 2 days, you will complete the entire course in about 8 days.

What will you learn?

  1. How to use key social networks to improve the visibility of your paper
  2. How to use press releases to promote your published research
  3. The importance of search engine discoverability for better outreach
  4. How two key bookmarking tools can enhance academic collaboration
  5. Promotional capabilities of four key reference management tools
  6. How Wikipedia can support your research paper’s visibility
  7. Traditional and alternative metrics for measuring your paper’s impact
  8. Dos and don’ts of sharing an article on the internet
  9. An introduction to institutional and subject repositories
  10. Understanding versions of an article and how this impacts its shareability
  11. How to use blogging to promote your paper and increase readership
  12. Five strategies for successful podcasting as a researcher
  13. How an online platform like KUDOS can maximize research visibility
  14. Benefits of using ORCID to create a unique author identifier
  15. How community networking can help you gain credibility in your field

Course Description


Your publication journey doesn’t end with your paper being published. Numerous papers are published each year, and you must ensure that your valuable contributions don’t get lost in a sea of scientific developments. Your research findings deserve to be read more, shared more, and cited more often.


This course will help you understand the fundamental requirements and best practices for managing and promoting your research. You’ll discover platforms currently available to amplify the reach of your data. You’ll also learn different ways to reach your target audience using blogs, podcasts, and online platforms like KUDOS. At the end of this course, you’ll know how to use search engines, social networks, press releases, community networking, podcasting, and other tools and resources to drive visibility.

Course Author: Helen Eassom

Helen Eassom has a Bachelor’s degree in Geography with European Study and a Master’s degree in Critical Global Politics, both from the University of Exeter. She has more than 12 years of work experience in marketing, administration, and support roles for special needs students. She is currently a Copywriter in Wiley’s marketing division.

Course Curriculum


  Module 1: Search engines, social networks and press releases
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  Module 2: Bookmarking, referencing and Wikipedia
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  Module 3: Using alternative metrics to support visibility
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  Module 4: Sharing an article
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  Module 5: Repositories and article versions
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  Module 6: Blogging
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  Module 7: Podcasting and Kudos
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  Module 8: Using ORCID to promote visibility
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  Module 9: Community networking
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  Module 10: Post-publication activities and driving visibility- final exam
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days after you enroll

Access options

This course is reserved exclusively for institutions. If your institution has a subscription to the Wiley Researcher Academy, you are eligible to enroll right away. Simply register at the Wiley Researcher Academy and navigate to the course catalog to get started.

Your institution is not yet a subscriber? Get in touch with us to learn more.

If you're interested in individual access, leave your email address and we'll notify you when the course becomes available for individuals. Don't miss out on this opportunity to enhance your knowledge!